Forget the golden hour, you now have minutes to save your reputation.
In a bid to say thank you to our members for their invaluable support, CIPR East Anglia teamed up with Paul Mylrea, Director of Communications at the University of Cambridge to bring you an exclusive event:
“Where has the time gone?”
Forget the old rile to observe the ‘golden hour’ in an emergency. In an era where communication is instantaneous and everyone has a voice, brands now have just minutes to save their reputation.
Drawing on the experience of handling the 7/7 bombings in London, managing communications for the UK’s government’s international aid department and being at the heart of the BBC’s constant media storm, Paul Mylrea looked at how changing behaviour is transforming the way we need to react.
If you missed this awesome event, fear not, we have attached the slides from the event below to give you a glimpse of the issues discussed.